Contact us



Steffen Schmidt, PhD.

is head of our Academic Relationships Initiative, which provides discounted NEUSREL-licenses under the “NEUSREL Causal Analytics” brand as well as statistical consulting and training. He is NEUSREL’s scientific collaborator and a highly reputable expert in marketing research with over 10 years of experience. Specifically, Steffen is a leading expert in the appliance of neuromarketing methods and causal analyses for a knowledge-based brand management. His expertise is frequently published in scientific as well as practice publications and demonstrated on conferences.


buckler001Frank Buckler, Ph.D.

Dr. Buckler invented the NEUSREL methodology and has more than 20 years of experience in advanced data analytics. He has worked for the management consultant firm Simon, Kucher & Partners and has line experience in both marketing and sales. Dr. Buckler founded NEUSREL Causal Analytics in 2008. Since then, Dr. Buckler helped numerous clients uncover the main drivers of their business’ success. He is a regular speaker at leading statistics and data-mining conferences and has published four books and many articles about methods and applications of success analytics.

weber001Rene Weber, Ph.D., M.D.

Dr. Weber is NEUSREL’s scientific collaborator and a highly reputable statistics and data-mining consultant with over 15 years of experience. He is also a leading specialist in communication research and teaches at the University of California Santa Barbara (UCSB). Dr. Weber is author of more than 70 publications including three books. His work on television audience prediction models won the “best dissertation award” in 2000 from the German and Swiss marketing association. Dr. Weber is the director of UCSB’s Media Neuroscience Lab and one of five neuromarketing experts accredited by the Advertising Research Foundation.

NEUSREL Causal Analysis
is a brand of SUCCESS DRIVERS

US postal address
5142 Hollister Avenue #43
Santa Barbara, CA 93111
Phone: +1-805-308-9664

European postal address
Address: Johann-Heinrich-Platz 4
Zip/City:  DE 50935 Cologne
Phone:   +49-163-282-5537